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Perfect Corp Pivots to Photo Enhancement App

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We now use artificial intelligence (AI) to fix pixelated, blurry or out of focus photos.

Perfect Co., Ltd. — Software-as-a-Service (SaaS) AI and augmented reality (AR) beauty and fashion tech company listed on the New York Stock Exchange — said Wednesday (Feb. 1) Press release that new YouCam Enhance Fix these flaws in seconds.

Founder and CEO of Perfect Corp. Alice Chan mentioned in the release.

YouCam Enhance iOS mobile app When online web tools It joins Perfect Corp.’s YouCam app suite, which has been downloaded one billion times, according to a press release.

The app launch comes about a month after the announcement that Perfect Corp. has partnered with a direct-to-consumer (D2C) beauty and personal care company in India. good glam group Offers “ultra-realistic virtual makeup” fitting tool” For users and retailers.

Artificial intelligence (AI) is being deployed across industries to bring new capabilities to merchants and brands. For example, it helps retailers decide what to buy and when. Optimize your ordersdepending on the grocery store that operates smart shopping cart For merchants to gain insight into their bodies shelf requirements.

In a January press release, Chang said that AI and AR-driven roles fashion tech In the retail world, growth will continue.

“Brands and retailers will start adopting AR virtual fitting technology for rings, bracelets, necklaces, earrings, etc., especially in the area of ​​jewelry and fashion accessories,” said Chang.

AR will allow consumers to try on makeup completely contactlessly and get a realistic idea of ​​what a particular color or product will look like, Chan said in an interview posted in June 2021. told PYMNTS.

“We need to connect beauty enthusiasts with beauty enthusiasts. beauty brandsChan said at the time. “Before, it was always done through stores. Now it’s digital, giving users the power to try before they buy, give feedback, and communicate directly with brands about products. increase.”

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