Bangalore, India, November 23, 2022 /PR Newswire/ — live streaming market By Type (B2B, B2C), By Application (Music, Dance & Talk Shows, Games, Dating Shows, Outdoor Activities & Sports, Others): Opportunity Analysis and Industry Forecast, 2022-2028.is published in rate the report under online media category.
live streaming market rated with US$38.31 billion In 2021, it is expected to grow at a CAGR of 16.14% between 2022 and 2028.
Key Factors Driving Live Streaming Market Growth
The live-streaming market is growing due to the growing popularity of e-sports and video games, the growing preference for live-streaming over social media posts, and smartphone usage combined with high-speed internet. is expected to. Additionally, the recent development in the live streaming market is the adoption of cutting edge technology in the digital media sector.
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Trends Affecting Live Streaming Market Growth
The global live streaming gaming audience is set to continue to grow during the forecast period. Social live streaming has emerged as one of the most interesting communities in recent years, enabling live content production and immediate-based engagement. Inspired by the technological advances of the hypermodern era. As such, video game live streaming is expected to usher in a new, unprecedented digital landscape, especially with the emergence of online platforms such as his Twitch.TV, YouTube Gaming and Facebook Gaming. content in real time.
In addition, the coronavirus pandemic has increased the amount of time spent at home and the need for social isolation has increased interest in streaming all at once. This viewing is heavily influenced by the function of live streaming platforms as social groups where individuals can spend time together in times of greater isolation. It doesn’t make you watch. They want funny and entertaining live videos. This factor is expected to drive the live streaming market.
Live video marketing and live streaming are changing the way brands communicate with their customers. Live video is more real and momentary, so it instantly engages and excites your audience. Live shopping dramatically changes the consumer experience. Brands can work with influencers who direct their engaged audience to explore, rate and buy products in one of her live sessions. This factor is expected to further drive the growth of the live streaming market.
Traditional radio stations are rapidly being replaced by live streaming DJ sets and musical acts. Live music streaming exploded as concerts moved online due to the pandemic. Live streaming his performance is expected to become more popular in 2022.
Live Streaming Market Share Analysis:
North America It is expected to be the most profitable region. The expansion of the live streaming market in the region will be further fueled throughout the forecast period by rising live video streaming and heavy spending on gaming and entertainment.
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