CHICAGO, February 1, 2023 (GLOBE NEWSWIRE) — Report “head-up display market By Type (Traditional and Augmented Reality (AR) Based Head-Up Displays), Applications, Components (Video Generators, Projector/Projection Units, Display Units, Software), and Regions – Global Forecast to 2027″the size is projected to increase from USD 2.4 billion in 2022 to USD 6.4 billion by 2027, growing at a CAGR of 21.3% from 2022 to 2027.
Key factors contributing to the growth of the heads-up display market include increased awareness of occupant and vehicle safety and increased adoption of AR-based heads-up displays. However, space constraints and high brightness, brightness, and power requirements in automotive cockpits are hindering the growth of the head-up display market. The impact of COVID-19 on the supply chain and global chip shortages pose significant challenges for the industry. However, increasing demand for electric and semi-autonomous vehicles is the largest opportunity in the market space, with Europe having the highest market share and North America having the highest CAGR during the forecast period.
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|Market size available for several years||2018–2027|
|Base year considered||2021|
|prediction unit||Amount (USD Million) and Quantity (Thousands)|
|Target segment||By Component, By Type, By Application, By Region|
|Target area||Asia Pacific, Europe, North America, Rest of World|
|Target company||Major companies operating in the heads-up display market are Nippon Seiki (Japan), Continental (Germany), Visteon (US), Denso (Japan), Bosch (Germany), Pioneer (Japan), BAE Systems (UK) . Yazaki Corporation (Japan).|
View detailed TOC at head-up display market
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Nippon Seiki We have a strong product portfolio in the heads-up display market. As the company focuses on increasing production capacity by building new factories, it expects orders to double his existing capacity by 2030. The company has an R&D center in Japan and 28 manufacturing plants worldwide. Across Asia, the Americas and Europe, he has a strong presence in 12 countries, with subsidiaries in China, Japan, the United States and Brazil. In addition, we are also taking environmental aspects into consideration, such as working to reduce power consumption.
continental It is one of the key players in the heads-up display market. Constant innovation, quality products and excellent customer service make the company he one of the leading HUD providers worldwide. The company emphasizes technical balance by combining established solutions with pioneering technologies. The company is focusing on the interior business, including HUDs, and enhancing the division’s capabilities.
Bosch We have been working closely with environmental technology. With more than 400 locations, Bosch has been carbon neutral since February 2020. Bosch has reached this goal ahead of schedule and has also invested heavily to combat climate change. Bosch is increasing its R&D personnel year by year. For example, in 2019 there were 72,000 R&D associates working in 126 locations around the world. In 2020, this number has increased to 73,000 in 129 locations.
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Opportunity: Growing demand for semi-autonomous and electric vehicles
Global demand for semi-autonomous and electric vehicles has increased significantly over the last few years. The increasing adoption of these vehicles is accelerating the demand for heads-up displays. Semi-autonomous vehicles can sense their surroundings and navigate to their destination with partial human intervention. You can operate with voice commands. These vehicles are primarily used to enhance driver safety and convenience. Semi-autonomous vehicles are equipped with advanced features such as parking assistance, forward collision avoidance, and advanced cruise control. Heads-up displays in semi-autonomous vehicles display these features on the driver’s windshield within their field of vision.
Challenge: Availability of laser-based volume displays as an alternative to heads-up displays
Laser-based volumetric displays are an important alternative to heads-up displays. Volumetric heads-up displays present information in volumetric terms. With the help of lasers, images are projected onto the windshield, giving the illusion of depth. At night and during harsh driving conditions such as fog, low-light visibility and heavy rain, laser-based stereoscopic displays enhance safety and provide drivers with navigational information. In the automotive industry, volumetric head-up displays use laser beams to display images on the windshield. In the aviation sector, volumetric displays play an important role in air traffic control.
- In January 2022, Panasonic announced AR-HUD 2.0. This is the first product to include a new patented eye-tracking system (ETS) that enhances AR experiences. This HUD also includes AI-powered navigation software with 3D AR overlays, icons, and mapping.
- In January 2022, Visteon will bring a high-quality intelligent cockpit experience to traditional and electric vehicles. This includes the integration of artificial intelligence-based speech recognition and camera domains.
- In October 2021, BAE Systems will offer a 1.6 megapixel Hawkeye sensor. This is a major development for targeting and surveillance applications best used for battery-powered soldier systems. It has high performance imaging capabilities in all lighting conditions.
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