When Netflix co-CEO Ted Sarandos entered the Senate office building on Tuesday, he got thrown a curveball. What started as a standard antitrust hearing relating to the Warner Bros. merger quickly devolved into a performative Republican attack about the spread of “woke” ideology on the streaming service. At the same time, arguably a much more influential platform was completely ignored: YouTube.
After grilling Sarandos about residual payments, Sen. Josh Hawley (R-MO) launched into a completely different line of questioning: “Why is it that so much of Netflix content for children promotes a transgender ideology?” Hawley asked, making an unsubstantiated claim that “almost half” of the platform’s children’s content contains so-called “transgender ideology.” The statement harkened to a pressure campaign launched by Elon Musk months ago in which he called on X users to unsubscribe from Netflix for having a “transgender woke agenda,” citing its few shows with trans characters — shows that were canceled years ago.
“Our business intent is to entertain the world,” Sarandos replied. “It is not to have a political agenda.” Still, other Republican lawmakers, including Sens. Ashley Moody (R-FL) and Eric Schmitt (R-MO), piled on, bringing up a post Netflix made following the murder of George Floyd, and the French film Cuties, which sparked a right-wing firestorm years ago. Sen. Ted Cruz (R-TX) even asked Sarandos what he thought about Billie Eilish’s “no one is illegal on stolen land” comment at the Grammys. It seemed like they were grasping at straws to support their narrative that Netflix’s acquisition of Warner Bros. could somehow poison the well of content for viewers.
“My concern is that you don’t share my values or those of many other American parents, and you want the United States government to allow you to become one of the largest — if not the largest — streaming monopolist in the world,” Hawley said. “I think we ought to be concerned about what content you’re promoting.”
While it’s true that Netflix will control a substantial portion of the streaming market when — and or if — it acquires Warner Bros. and its streaming service HBO Max, it’s hard to criticize Netflix without bringing up YouTube.
“YouTube is not just cat videos anymore. YouTube is TV.”
For years now, Netflix has been trying to topple YouTube as the most-watched streaming service. Data from Nielsen says Netflix made up 9 percent of total TV and streaming viewing in the US in December 2025, while Warner Bros. Discovery’s services made up 1.4 percent. Combining the two doesn’t even stack up to YouTube, which held a 12.7 percent share of viewership during that time. “YouTube is not just cat videos anymore,” Sarandos told the subcommittee. “YouTube is TV.”
Unlike Netflix, YouTube is free and has an ever-growing library of user-created content that doesn’t require it to spend billions of dollars in production costs and licensing fees. YouTube doesn’t have to worry about maintaining subscribers, as anyone with access to a web browser or phone can open up and watch YouTube. The setup brings YouTube a constant stream of viewers that it can rope in with a slew of content it can recommend to watch next.
But not all creators on YouTube are striving for quality. As my colleague Mia Sato wrote, YouTube is home to creators who try to feed an algorithm that boosts inflammatory content and attempts to hook viewers, in addition to an array of videos that may be less than ideal for kids.
Like it or not, YouTube is the dominant streamer, with an endless supply of potentially offensive agendas for just about anyone. But for some reason, it’s not the target of this culture war. If these lawmakers actually cared about what their kids are watching, maybe they’d start looking more closely at how YouTube prioritizes content. Or, if they don’t like the shows and movies on Netflix, they could just do what Sarandos suggested during the hearing: unsubscribe.
